Page 130 - Gošnik, Dušan. 2020. Strategije in uspešnost podjetja. Koper: Založba Univerze na Primorskem
P. 130
Strategije in uspešnost podjetja
(1) We have examined the literature and sources in the area of envi-
ronmental impacts on companies as well as company strategies and their
impact on company performance. We have conducted a systematic re-
view of bibliographic units of domestic and foreign expert literature for
the last thirty years. Our findings have been included in the theoretical
part of the research. In particular, we were careful to cite the latest sour-
ces and literature.
(2) We designed and verified the original model of links with regard
to the impact of changes in the external environment of a company on
the company’s strategy towards customers and the impact on company
performance. The model enables us to carry out further research, in-de-
pth studies in Slovenia or comparable economies, and as such, opening up
the possibilities for achieving new goals, which we present as opportuni-
130 ties for further research.
(3) We conducted a comprehensive empirical study on a population
of 3,007 SMEs in the Republic of Slovenia.
(4) Based on the results of the research, we have developed the impli-
cations for work in practice.
We estimate that a larger sample could have made a significant impa-
ct on the results of this study. As an opportunity for further research, we
see periodic comparative analyses with the same population and compa-
rative studies with similar economies like Slovenia’s.
(1) We have examined the literature and sources in the area of envi-
ronmental impacts on companies as well as company strategies and their
impact on company performance. We have conducted a systematic re-
view of bibliographic units of domestic and foreign expert literature for
the last thirty years. Our findings have been included in the theoretical
part of the research. In particular, we were careful to cite the latest sour-
ces and literature.
(2) We designed and verified the original model of links with regard
to the impact of changes in the external environment of a company on
the company’s strategy towards customers and the impact on company
performance. The model enables us to carry out further research, in-de-
pth studies in Slovenia or comparable economies, and as such, opening up
the possibilities for achieving new goals, which we present as opportuni-
130 ties for further research.
(3) We conducted a comprehensive empirical study on a population
of 3,007 SMEs in the Republic of Slovenia.
(4) Based on the results of the research, we have developed the impli-
cations for work in practice.
We estimate that a larger sample could have made a significant impa-
ct on the results of this study. As an opportunity for further research, we
see periodic comparative analyses with the same population and compa-
rative studies with similar economies like Slovenia’s.
