Page 13 - Moč in vloga družbenih inovacij
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If people were not innovative, they would not sur-   my of life. Everything else is an extension of this.
        vive. This has been the case since the beginning     For example, they used fire to heat wood, they
        of life.                                             made bows and arrows out of wood for hunting
                                                             and defence, they made notches in wood which
        In a sense, the first innovations of humankind can   served as  the first  way of counting,  then later
        be considered as the ways in which they made use     used it for paintings, then papermaking, and mil-
        of the various resources that nature has provided    lennia later for books. In a similar way, they used
        for the survival of the human species. The strike    other natural resources and, in tandem with their
        of lightning, which makes fire possible, which in    own evolutionary capacities, built on them in ever
        turn  makes  it available  for heating,  protection   more sophisticated ways. For example: the use of
        against danger, and aids in the expansion of liv-    natural minerals and metals and the chemical el-
        ing space and food preparation, can be seen as       ements derived from them, which have supplied
        the primal  force of nature that the human spe-      ever new sources of survival, development and
        cies used in an innovative way for its own surviv-   progress, but at the same time provide sources of
        al. The same applies to water, the power of the      protection and new forms of warfare, also linked
        sun, plants, natural minerals, metals and all other   to humankind’s natural instinct and power to sur-
        natural resources (Meidenbauer, 2004).               vive. Thus, from around 3.3 million years ago, the

        Ideas about why, for what purpose, it is possi-      first historically recorded form of  technological
        ble to use natural resources for survival would be   and social innovation is linked to the production
        considered examples of social innovation in our      of tools and weapons from suitable rocks, most
        times, just as ways of using them would be exam-     likely invented by Australopithecus afarensis, the
        ples of technological innovation.                    ancestors of the genus Homo, which included the
                                                             famous Lucy (Wood, 1991). It is probably this lith-
        The development of innovation has always fol-        ic or stone industry that can be considered the
        lowed  the  evolutionary  needs  and  capabilities   first major technological and social innovation in
        of the human species. Humans, on the basis of        the history of the (pre)human species.
        their intellect, knowledge, and also experience
        and needs, have increasingly adapted and ex-
        ploited  the initial  natural  conditions  more and
        more intelligently and deliberately for their own
        purposes and for  the continuation of  the spe-
        cies.  Humans  began to  exploit the  resources  in
        their surroundings for  the progress and econo-

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